Apple has announced its annual products for Pride Month, featuring bands for its smartwatches. The 2024 version is called the Pride Edition Braided Solo Loop and comes in neon colors with “PRIDE 2024” etched into the lugs.
The new braided solo loop will be available in the United States and Canada starting on May 22nd, with other regions following one day later on May 23rd. The price for the band is $99.
This accessory is compatible with the 41mm and 45mm sizes of Apple Watch SE, Apple Watch Series 4, or later models. Along with the band, a new Prime Radiance clock face and matching wallpapers for iOS and iPadOS will be launched.
This year’s design symbolizes the eternal impact of LGBTQ+ activism, according to a press release issued by Apple. Users will have the ability to personalize the watches and wallpapers slightly, which will be available for watchOS 10.5, iOS 17.5, and iPadOS 17.5.