Apple officially announced the Vision Pro headset last June, after years of rumors about such a product. On January 19th, the company started taking pre-orders, with initial shipments scheduled for February 2nd. However, shipping estimates have slipped in recent weeks due to the headphones’ popularity, with more than 180,000 units estimated to be on advance order.
It’s clear that people are intrigued by the Vision Pro. Although it may not be a mass-market product yet, given its price and complicated ordering procedure, it has certainly piqued the interest of many. Now, Apple has released a new advertisement for the headset.
Apple claims that the Vision Pro allows digital content to seamlessly blend with your physical space, no matter how whimsical it may seem. Additionally, it allows you to do things you love in ways that were never possible before.
While the Vision Pro is expensive, Apple is rumored to be working on a more affordable version, likely to arrive sometime next year. This could lead to mass-market adoption. The cheaper option is expected to be called Vision or Vision One, and it may feature lower-end displays and a less powerful chip.